Your Key Learning around Web/UX/Email

    uw-crest-color-web-digital-1

    Hands-on Assignments: Digital Marketing at UW

    A cartoon blonde female marketing student making a website
    "Building Real-World Marketing Skills—One Website at a Time"
    Optimize for the User


    Design every page and email to answer user questions quickly and guide them to take action.

    Test and Measure Everything

    Use data and A/B testing to refine design, content, and conversions for continual improvement.

    Students created this site. You can learn how as well!